PROFILE

ALEX MUNOZ

GRAPHIC DESIGNER

480.212.3784 | alx.munoz@gmail.com | alxmunoz.com | linkedin.com/in/alex-munoz-21bb555


PROFESSIONAL SUMMARY

Creative and strategic graphic designer with 20+ years of experience leading print, digital, and multi-channel marketing campaigns. Proven record of strengthening brand identity, driving customer engagement, and delivering measurable business results. Expert in Adobe Creative Suite and digital production workflows, with extensive experience managing projects in deadline-driven environments. Recognized as a collaborative mentor and cross-functional partner who elevates team performance while producing high-quality, on-brand creative solutions.

PROFESSIONAL EXPERIENCE

LESLIE’S SWIMMING POOL SUPPLIES
GRAPHIC DESIGNER | 2002 – 2025
PHOENIX, AZ

  • Designed and produced integrated marketing campaigns—including catalogs, direct mailers, brochures, signage, digital assets, and packaging—that boosted brand visibility and customer engagement across online channels, and 1,000+ retail locations.

  • Developed large-scale event and in-store graphics (trade shows, banners, POP displays, and window signage), strengthening brand recognition and driving traffic nationwide.

  • Partnered with cross-functional teams to launch new products and retail initiatives, creating design systems that supported sales campaigns exceeding $1B in revenue.

  • Developed and delivered creative assets for internal programs, charity events, leadership summits, and product launches, enhancing cultural alignment and organizational recognition.

  • Mentored and trained new designers, raising creative standards, streamlining work flows, and maintaining high-quality deliverables under tight deadlines.

SAGUARO GOLD MAGAZINE
CONTRACT GRAPHIC DESIGNER | 2001 – 2002
SCOTTSDALE, AZ

  • Produced and designed a monthly consumer coupon magazine distributed to 500,000+ Phoenix Valley households.

  • Created layouts in multiple formats (full, half, quarter-page) optimized for advertisers and readership engagement.

  • Designed visually compelling print ads for local businesses, increasing
    customer response and repeat ad placements.

CORE SKILLS

DESIGN EXPERTISE

  • Brand Identity Design and Visual Systems

  • Multi-channel Campaign Development

  • Print Design: Catalogs, Direct Mail, Signage, Packaging

  • Digital Campaigns and Social Media Assets

  • Motion Graphics (Gif’s): Adobe Photoshop, Adobe Express, Canva

  • Event and Program Development

  • Direction and Production of Photography: Lifestyle, Service, and Commercial

LEADERSHIP AND COLLABORATION

  • Team Leadership and Mentoring

  • Cross-functional Collaboration

  • Workflow Optimization and Production Management: Ziflow, Monday.comCorporate

  • Event Branding and Executive Presentation Design

TECHNICAL SKILLS

  • Adobe Creative Suite

  • Photoshop

  • Illustrator

  • InDesign

  • Express 

  • Figma (Design)

  • Canva 

  • Monday.com 

  • Ziflow (ProofHQ) 

  • FileMaker Pro 

  • Microsoft Office Suite (Word, PowerPoint, Excel) 

  • HTML

EDUCATION

Collins College

Bachelor of Arts, Visual Communication

LANGUAGES

English (Native)

Spanish (Fluent)

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